Head of New Business
T +49 711 664817-119
THE ART OF VISUAL MERCHANDISING
It’s all about the right presentation! Together with Swarovski we developed a detailed VM Guideline for their B2B communication. This cross-industry tool is a guideline for visual merchandising in the segments of jewellery, fashion, accessories and shoes. With lots of illustrations and photographs, the art of emotional product presentation is being precisely defined.