SPORT FOR GOOD POPUP
Tommy Hilfiger designed a new sneaker model specially for the »Laureus Charity Night« which was launched and sold at the gala. Part of the proceeds went to the Laureus Foundation which supports disadvantaged children and youngsters with the power of sport. The limited edition sneaker was presented in an exclusive pop-up, beautifully designed in Tommy’s distinctive colours. Visitors were able to order the sneakers directly and have them delivered to their homes using an app specially developed by DFROST.